Competitive Research. Ahrefs is a popular SEO and backlink analysis tool that provides insights and information to help improve a website's search engine ranking. io. Ahrefs’ user interface is also well-designed. Here are our favorite 3: 1. Briefly put, it’s like learning from others’ triumphs and blunders – a clever way to stay steps ahead. It provides powerful features for keyword research, competitor analysis, backlink analysis, rank tracking, and site audit. Luckily, there are two easy ways to check whether your site is indexed. What Is Ahrefs Best For? Ahrefs is best known for its comprehensive backlink analysis tools, making it a top choice for SEO professionals and businesses. Considering alternatives to Ahrefs? See what SEO Tools Ahrefs users also considered in their purchasing decision. The keyword index database of Ahrefs is huge. The backlink checker allows you to see who is linking out to similar sites or. Enter your domain above to get started. 4B visits in 2020. ClickUp 2. Ahrefs. Google Trends Keto Diet 1. Mangools attempts to present a more modern, barebones approach to competitor analysis and search engine improvement. Pros Even though Semrush and Ahrefs are often treated like interchangeable tools, I want to highlight a few insider observations that make Semrush. Ahrefs is a leading SEO software suite with a robust list of features, including backlink analysis, keyword research and technical SEO audits. Research content and find link prospects Find thousands of relevant pages that talk about your topic by searching our enourmous database of over 13. But that doesn’t mean you should always go for. Semrush. From keyword research to link building and everything in between, Semrush is truly an all-purpose digital marketing tool that can help your site climb up Google search rankings and leave your competition. It gives you access to all the key tools typically needed for a SEO project: keyword research, backlink analysis and site auditing. Semrush for overall functionality. ”. This is a great way to boost their buzzword profitability. Ahrefs is a popular tool, especially for competitor research. SEMrush and Ahrefs are the two most popular search engine optimization and digital marketing tools on the internet. 3. ). Enter a few keywords, then hit “By pages” in the “Traffic share” section on the left menu. To see your competitors’ ad spend, go to the “Overview 2. You can use Ahrefs to track keywords by at a very local level (right down to town or city). 4. The top-ranking pages are your competitors. The purpose of the competitor research is to find which keywords generate. This tool offers a range of features for digital marketers looking to optimize their SEO efforts. Start your free trial. Ahrefs was launched in 2011 and is primarily known for its backlink analysis feature, while SEMrush was launched in 2008 and is known for its keyword research and competitor analysis tools. While its interface isn't geared for beginners, it's a solid. Google AnalyticsCheck Their Organic Search. Ahrefs for keyword analysis. Limited keyword database: Unlike Ahrefs, Mangools is limited only to Google, and its keyword database is not as extensive, especially for long-tail keyword research. Serpstat Pricing. Ahrefs’ Free Backlink Checker. With a vast database of indexed websites and a user-friendly interface, Ahrefs is a must-have tool for any professional in the digital marketing industry. Start by entering the desired URL and receive extensive information about that domain. 1. BrightEdge. Enter a competitor’s URL and click “ Analyze . With Ahrefs, you can access detailed insights on your competitors' backlinks, organic keywords, and top-performing content. Analyze your competitors: Take a look at your. The content tool provides comprehensive information on articles for any keyword. Audit Your Website. So here’s what you can do instead: Go to Ahrefs’ Keywords Explorer Ahrefs shows you the complete picture of followed vs nofollowed links for any target. How to target keywords 5. By using Ahrefs to analyze search volume and keyword difficulty, analyze SERP data, use filters and sorting options, and analyze competitor keywords, you can identify the best keywords to target for your. Overall, I found Serpstats’s PPC research to be really good. A notable one is Ahrefs Webmaster Tools, which allows you to check SEO performance for the sites you own. Competitive analysis – With a tool like Ahrefs’ Site Explorer, you can get an insight into your competitors’ SEO strategy by seeing which keywords they rank for and how they earn backlinks. SEMRush. Crawl your website for SEO issues that can hurt your rankings, including: Missing title tags and meta descriptions. With the increasing costs of acquiring backlinks, this is a huge benefit. These tools are designed to help you improve your website's search engine ranking. If it's your first time using it, then you should know that the SEO software suite specializes in keyword research, competitor analysis, and paid advertising campaign optimization. This tool can crawl across the web and amidst tons of data to boost your search engine rankings. Ultimate Guide and Review of Ahrefs for 2023. 3. Ahrefs 4. UberSuggest is the ideal free alternative to SimilarWeb that I’d recommend to anyone on a budget. Surfer. Gauge the overall health of your site by understanding key metrics like Domain Authority and ranking keywords. Seed keywords are the starting point of your keyword research process. If you’ve landed here, you’re probably already aware that Semrush and SpyFu are amongst the most popular competitor research tools on the market, alongside Ahrefs, Serpstat, and Mangools. It has all the key features of Ahrefs including rank tracking, backlink profile analysis, keyword research, site audit, competitor analysis, and SEO reports. Luckily, Ahrefs displays metrics about each backlink pointing to your site so you can easily see the highest quality among them — and the lowest. Looking for a viable and more cost-effective Ahrefs alternative? Check out the best SEO tools you should try to achieve similar or even better results. One of the most popular Ahrefs alternatives is SEMrush. With a list of keywords to target, it’s time to create content. To make things a bit easier we generate a list of keywords for you based on what is working for your competitors. If you have been working with Ahrefs, you would know that the site explorer tool is one of the most used and most comprehensive tools available in its kitty. It shows you an accurate picture of your competitors’ traffic, traffic sources, top organic keywords, top paid keywords, and other important data points. Raven Tools. A competitor is any company that solves the same problem as you in your target market. of SEO professionals trust Ahrefs’ link data over its competitors. 'Clicks' shows the average monthly number of clicks on the search. Ahrefs Site explorer dashboard will provide you comprehensive details about any website. 6. I recommend you to first took a free test after that pick the tool which is most ideal for you. Provides a user-friendly interface and is suitable for both beginners and experienced SEO professionals. Semrush is the world’s leading keyword research and competitor analysis service for online marketing and one of the most popular SEO tools on the market. 5. This will help you find their top traffic-driving pages and their top key. Both tools offer a comprehensive suite of features that can help you with various aspects of SEO, including keyword research, backlink analysis, site. Ahrefs empowers users to uncover relevant keywords that resonate with their target audience. 6. Seed keywords. For this, insert your domain (or any other domain you want to examine) into Ahrefs Site Explorer tool and choose Organic Keywords report from its left menu. For example, you can use Ahrefs' Content Explorer to find the most popular and shared content of your competitors and analyze their topics, formats, headlines, and length. S. For example, Pepsi and Coke are competitors because they sell the same thing to the same market. Consumer favorite zillow. ; Competing pages that rank in the top 100 organic search results for the same keywords that your target gets the most traffic from in the top 10 results. How much does Ahrefs cost? Ahrefs offers several pricing plans, starting at $99 per month for the Lite plan and going up to $999 per month for the Agency plan. Seed keywords are words or phrases that you can use as the starting point in a keyword research process to unlock more keywords. If it's your first time using it, then you should know that the SEO software suite specializes in keyword research, competitor analysis, and paid advertising campaign optimization. 4. Discover the strengths and weaknesses of SEMrush, Ahrefs, and Moz to find the perfect keyword research tool for your SEO strategy. It provides detailed data on search volume, difficulty, and potential traffic for different keywords and suggestions for related keywords that could be. 3/ See keywords that bring you traffic. Enhance your profit by using domain analysis tools, which will help you look into all the PPC/SEO competition and check the most valuable keywords. When comparing Moz’s backlink data against Ahrefs’, it’s clear that Moz doesn’t have as much data at all, which makes for less well-informed decisions. Turn the algorithm into a friend. Ahrefs takes the prize for the best competitive benchmarking and content marketing, as the Moz Content tool isn’t built-in and has to be bought separately. How can I use Test Backlinks Ahrefs to outrank my competitors? Test Backlinks Ahrefs allows you to perform competitive analysis by uncovering your competitors’ most valuable backlinks. It too has a rank tracker which I’ve explained in detail in a piece on the best position checker tools. 4. Ahrefs rank: Check the top sites ranked based on Ahrefs ratings. 4B visits in 2020. 2. Each has features that can beat Ahrefs in specific areas. Ahrefs tools and features cover most essential SEO needs like competitor research, keyword research, site auditing, rank tracking and much, much more. Ahrefs is a versatile keyword research tool designed for marketing professionals. Broken links. A draw occured in 32. It provides the most comprehensive and up-to-date backlink data compared to Serpstat and SEMrush. Ahrefs offers Keyword Explorer with innumerable keyword ideas. It offers valuable insights into competitor analysis, keyword rankings, and domain overview. Keyword research. Moz Pro for integrations. Another thing I like about Ahrefs is that it also identifies the parent topic ("Parent Topic") for a particular keyword. Free Keyword Generator with up to 150 keyword suggestions; Keyword Difficulty Checker with difficulty score and SERP analysis for the top 10 results. Serpstat. It runs on a scale from zero to a hundred. Competitor Research: Ahrefs vs SEMrush. It covers meta tags, canonicals, Open Graph tags, structured data, hreflang, subheaders, and more. Overall, I’d say Ahrefs UI might be easier to understand if you’re new to using SEO software. Let’s dive into nine actionable content research tips I’ve learned along the way. 2. Keyword Prioritisation (PLUS How to. For example, you can use it to analyze a competitor’s site traffic, top content, and backlink profile, and then build your strategy using those insights. It’s much more manageable now. Ahrefs operates in the rapidly growing and competitive field of search engine optimization (SEO) and digital marketing tools. Sleep Foundation didn’t have any data here, so let’s look at another competitor: Sleepopolis. Nozzle for data visualization. Its robust backlink analysis, competitor analysis, and keyword research features make it a favorite among SEO professionals and digital marketers. In this article, I’ll put Semrush and SpyFu to the test and help you decide which SEO tool is better suited for competitor analysis. Step #2: Click “Keywords” in the Left Sidebar. Link Explorer Explore over 40 trillion links for powerful backlink data. 1. Quality backlinks can help you outrank your competitors and get you additional referrer traffic. Breadth. In most cases, you just type your competitor’s domain into the tool and it spits out the. The tool will spit out a list of relevant keywords, along with metrics such as: Volume – the number of monthly searches on Google for the keyword. Answer a few questions to help the Ahrefs community. Agency Analytics. Along with its user-friendly interface and dedication to data accuracy, Ahrefs is a top choice for SEO pros around the world. Even though backlinks tracking is pretty much equal , and Moz has the upper hand when it comes to on-page SEO , it, unfortunately, isn’t enough to sway us in their favor. Peak behind the curtain to see what growth tactics are working for your competitors. 1. Market Research; Competitor Analysis. When evaluating different solutions, potential buyers compare competencies in categories such as evaluation and contracting, integration and deployment, service and. Google Search Console. Traffic Analytics; Organic Search;. It is an indispensable addition to your arsenal if you are committed to improving your website's performance and search engine rankings through comprehensive competitor research. Keyword Research. One of the first steps to target your audience is to find out what they are searching for and how you can rank for those queries. This extension allows you to inspect the meta information on webpages, find issues, and get advice to fix them. Link growth. com received 31% of traffic share, a 14% lead over its closest competitor realtor. Ahrefs competition research features in a detailed guide. Some of the main competitors of Ahrefs include SEMrush, Moz, Serpstat, Majestic, SpyFu, Ubersuggest, and Google's suite of SEO tools. Ubersuggest: Affordable, practical, and beginner are friendly: 5. Step 1. Raven. Moz Pro. But just like a good set of gardening tools can make all the difference,. Average Load Time. Market research is a process of gathering, analyzing, and interpreting information about a given market. All issues are sorted by importance, with straightforward advice on how to fix each one. If lucrative keywords are the output of keyword research, seed keywords are the input. Ahrefs also offers comprehensive competitor analysis and research capabilities, helping users to identify and analyze their competitors' strengths and weaknesses. It offers many SEO tools to meet your needs, including link building, keyword research, competitor analysis, rank tracking, and site audits. Now, we have one more thing to check: ad spend in Google Search. With their Keyword Magic Tool, you can enter a seed word and get up to 2 million keyword suggestions. SimilarWeb is one of the most widely used competitor analysis tools on the market. Competitor research is a crucial SEO pillar that informs your overall SEO. However, with most brands now fighting for visibility on organic channels like social and search, we. 1. Visit Website. “Doing competitive research gives you a complete picture of your prospects' options and how the competitors are communicating in their landing pages, keywords, and ad copy. Use the interactive graph to see how traffic has progressed both globally and locally in 171. Looking ahead, we can say that this gives it a serious competitive advantage in the SE Ranking vs Ahrefs comparison. While limited compared to a paid Ahrefs account, they’re still immensely valuable for anyone who’s. Find Competitors’ Keywords Using Ahrefs. Google says that links and content relevance are the top ranking metrics for your site's placement in search results. Its most valuable feature is its ability to compare your website’s SEO performance against those of your competitors. Here, we’re using moz. #7: Pop a Few “Seed” Keywords into Keywords Explorer. Ahrefs is a vital competitor analysis tool that empowers you to delve into your competitors' traffic, backlink profiles, and more. SpyFu. 1. . This can be used to test out the tool before committing long-term at full price. After using ahrefs and SEMrush for. Best value for money among Ahrefs alternatives 🤑. Ahrefs ti mostra il quadro completo dei link follow e nofollow per qualsiasi target. With Ahrefs, you can analyze their competitors’ backlink profiles, identify top-performing pages and keywords, and track search engine rankings. Backlink anchor text — Analyze anchor texts to see how your competitors optimize their backlink profiles. Competitor Research. 4. Ahrefs is one of the best keyword research tools in the market, and the reason is missing from the above list is that it does not offer a free version or trial. SE Ranking allows users to access comprehensive data on both organic and paid competitors, which is regularly updated. Narrow down your search results to the highest quality pages by filtering dozens of SEO metrics like Organic traffic, Domain rating (DR), Backlinks, and Published date. 4. Comparison of Backlink Analysis The 10 Best Competitor Analysis Tools to Use in 2023 1. However, Semrush shows a lot more data in its keyword research report, including PPC, making Semrush a more suitable tool for in-depth keyword research. Analyze your competitors and find out what are the top SEO keywords they rank for, what keywords they are targeting for their PPC campaigns, and spy on their ad campaigns. The analysis below reveals a list of ads Asana is running. Ahrefs is a tool that allows users to research competitor keywords and track competitor rankings in search engines. I love this tool and. Ahrefs allows us to thoroughly research the website and analyze its competition. Ahrefs Keywords Explorer: Best for Keyword Research and SERP Insights Ahrefs Keywords Explorer is a comprehensive keyword research tool that offers valuable insights to YouTube creators. It is a well-respected tool in the SEO community, and Ahrefs site and keyword explorer tools make it very easy to analyze competition, research keywords, and measure traffic stats. Site audit and optimization: Ahrefs provides a site audit feature that scans websites for technical SEO. 13. To test its accuracy, I measured used the keyword “movies” again and was quite shocked when I saw how inaccurate Mangools was. Like the other SEO tools I’ve covered in this post, Moz isn’t just a backlink checker. One of the most widely used and essential traffic analysis tools is Google Search Console. Here’s how: Step #1: Enter Your Keyword and Click “Search”. Ahrefs Keyword Research Tools. Ahrefs 4. Organic Research is designed to help you discover competitors' best keywords. One of the most popular Ahrefs alternatives is SEMrush. 95, $ 0. The platform lets you conduct targeted keyword searches. Semrush - Online visibility management and content marketing SaaS platformAhrefs has its own competitive analysis tool, which Cody Slingerland, owner of SEO content agency Jawfish Digital, said is “great for analyzing competitor or competing content and identifying keyword opportunities to target. If you want extensive and accurate data for your keyword research,. ”. Share of voice (SOV) is traditionally a measure of your advertising share compared to competitors. Expedia’s traffic decreased by more than 80% year-over-year during April 2020, the apex of the pandemic. They have a huge keyword database with 19. This selection of free SEO tools will help you with various SEO tasks, such as keyword research, on-page SEO, link building, and more. When evaluating different solutions, potential buyers compare competencies in categories such as evaluation and contracting, integration and deployment, service and support, and. It is ideal for competitor analysis because it generates detailed reports on your competitors’ link building, paid and organic keywords, and ad marketing activities and strategies. [toc] Ahrefs is the best backlink test and website analytics tool that SEOs love to use today. The tool offers in-depth details about paid and organic search campaigns. It is used by customers to spy on the organic and paid search activity of their competitors. 4. See how much traffic your competitors are getting. In short: Ahrefs is an SEO tool designed to help people get higher Google rankings. The tool will show you the top keywords driving traffic to ahrefs. SEMRush is a feature-rich digital marketing toolbox that is undoubtedly the greatest Ahrefs substitute available today. 1. , Domain Rating). Ahrefs – how to use it? Here is a list of important Ahrefs features. Explore organic and paid traffic metrics for any website using Site Explorer. Here is a quick summary of everything you can do with Ahrefs: Find the keywords that are most profitable for paid as well as organic search. 2. You Need Fewer Backlinks. And next to Semrush, Ahrefs has one of the largest databases. We use it for everything SEO-related. cognitiveSEO. For some, the graphics and charts might be a better option, while for others, the tables might be easier to grasp. Structured Data Test. Semrush – No special discount, but you can get a 16% discount on an annual subscription. PPC Research: See a Competitor’s Top Google Ads. Last year we increased organic traffic to our website by 250%. Ahref comes close second to Semrush when it comes to SEO tools. This is a respectable yet somewhat limited alternative to Ahrefs, in that it provides PPC research, keyword research, and a few extra features like a SERP checker, domain overview, and keyword rank checker. Ahrefs is the darling of SEO marketers everywhere — but, like Semrush, it offers tools for paid search marketers, too. Enter your competitor’s domain into Ahrefs research tools, and you’ll get a list of pages that send them the most traffic from Google, along with the keywords they. Ubersuggest is one of the best free competitor keyword research tool that helps you find more than 100 long-tail keywords in a few minutes. OR you can manually enter your domain and up to 3 competitors in Keyword Gap directly. If you have been working on Ahrefs, you would know that the site explorer tool is one of the most used and most comprehensive tools available in its kitty. Enter a competitor’s website in Site Explorer and open the Top Pages 2. 8 billion keywords from 10 different search engines across 243 countries. Their Standard Plan is $29/month and includes unlimited keyword research, competitor analysis, limited rank tracking, 25 AI blog posts per month, and 2 users. Step #2: Click “Keyword Ideas” in the Left Sidebar. 2. New project setup is easy. Download DownloadSo, to help you avoid the traps, I curated a list of my top 6x Semrush alternatives. Ahrefs will also show you problems such as broken links that could hurt your ranking. At the lowest level, you can look at up to 3 million keywords a day, while you’re limited to around 250,000 per day with Ahrefs . There are a couple of ways to use this data. Ahrefs is an SEO software suite that contains tools for link building, keyword research, competitor analysis, rank tracking and site audits. SEMrush. Traffic analytics. You’ll see a list of keywords where your site ranks in the top 20 positions in the SERP (but you can easily expand this in the filters), which means these keywords are attainable. 1. , with over 1. I like that Semrush invests in ‘micro-tools’ like their SEO writing assistant (a Google Docs add-on for content optimization) and their Surround Sound SEO tool (to help you monopolize the SERPs, not just rank your page). What are SEMrush and Ahrefs? Before we can dive into the ins and outs of each tool, let’s break down what exactly SEMrush and Ahrefs are. You can use Ahrefs’ Site Explorer to: Analyze competitor link profiles to. SEMrush:So the first step is to find competing pages in one of two ways: Search Google for your target keyword. Go to Ahrefs’ Site Explorer Enter your domain Go to the Organic competitors report This report shows you competing websites that rank in the top 10 for the same keywords as your website. Ahrefs is a powerful SEO tool used for keyword research, backlink analysis, competitor analysis, site auditing, and organic search traffic analysis, among other things. But… is Ahrefs worth your money in 2023? Find out in this detailed review along with its pros, cons and features. You can access support directly from the dashboard. It empowers you to make informed decisions, refine your own SEO game plan, and ultimately, outshine. Spy on your competitor’s organic traffic and rankings. 3. Designed for keyword research for Google Ads, Google Keyword Planner (GKP) is an invaluable tool in an SEO’s toolbox. Go Ahrefs! Snooping on competitors: While Ahrefs isn’t a tool specifically designed to gather competitive data, it does a rather good job at it. Rank Tracker lets you monitor your Google rankings on desktop and mobile across 190 countries. 1. Here is a quick summary of everything you can do with Ahrefs: Find the keywords that are most profitable for paid as well as organic search. 0” page in Site Explorer. It. Global Rank. Google Search Console. See what keywords your competitors rank for in search and how much traffic each keyword brings them. Reveal every keyword for which the target website or web page ranks in the top 100 across 155 countries. Rank Tracker for unlimited keyword tracking. Similar to Ahrefs, SemRush is another popular competitor analysis tool with a free version that allows you to perform basic competitor research. Ahrefs provides several reports to help you do backlink analysis. Find rankings for specific keywords using the inbuilt filters and search functionality. g. However, with most brands now fighting for visibility on organic channels like social and search, we can broaden that definition to how visible your brand is in the market. The 10 Best Competitor Analysis Tools to Use in 2023 1. Find plenty of potential keyword opportunities using SEO Competitor Research and Keyword Research tools. Ahrefs vs Semrush - Competitor Analysis. ”. com is well optimized for mobile and tablet devices. And it ranks number one among Ahrefs alternatives. . Keyword research is an essential part of SEO, and Ahrefs is a powerful tool that can help you conduct effective keyword research. Agency Analytics. You’ll also see volume, the competition, and even seasonal trends for each keyword with the help of website analytics. Get a high-level overview of the SERP. Free Keyword Generator with up to 150 keyword suggestions; Keyword Difficulty Checker with difficulty score and SERP analysis for the top 10 results. First, enter the query a broader category is targeting, e. Links. 2. Ahrefs: Ahrefs is primarily known for its comprehensive backlink analysis and competitor research capabilities. Today, I'll show you how you can use it to your advantage (and start getting better SEO results). Comprehensive competitor research is a vital aspect of Ahrefs broken link building strategy. In general, SpyFu is a great alternative to Ahrefs - Ahref's most complete competitor tool for keyword research. See how much traffic your competitors are getting. Next, head to the Matching terms report. com Top Organic Keyword. All-in-one platforms tend to cover everything from KW research and competitor analysis to site audits and backlink management. 1. Ahrefs Keyword Explorer returned over 40. Which can become frustrating if you want to research low competition searches. 8,249. Go through the list and pick out the keywords you think are relevant to your site. Spy on your competitors. The 9 best rank trackers. SpyFu is a competitive intelligence tool for online marketers. Completely free (but you get more out of it if you use Google Ads) Ahrefs Free SEO Tools. Enter a competitor’s website in Site Explorer and open the Top Pages 2. Ahrefs has a comprehensive keyword explorer. Use anchor text analysis to detect possible negative SEO attacks on your website. If your site is new, this may not give you great results. It collects all the. So for this example, the metrics look great, with high authority and a huge amount of. But just like a good set of gardening tools can make all the difference, competitor. Not just an SEO tool, SEMrush is an all-in-one marketing suite that helps you manage SEO, paid traffic analysis (ad strategy, competitor’s paid traffic analysis, etc), social media marketing, and even PR (brand monitoring, discovering.